At a time when the media is filled with stories of poor sportsmanship, bad conduct off the field and athletes who focus more on individual achievement over commitment to the team, we hope our children choose those standout athletes who are positive role models and true leaders as someone they aspire to be.

Liberty Mutual Insurance’s Play Positive® initiative asks you, what quality do you value most in a sports leader and role model for your child?

To learn more about the meaning of leadership in sports, read Liberty Mutual Insurance’s Play Positive® article, “Leadership is for Everyone”.

How can your athlete have more of a leadership role in youth sports?  See “6 Ways Your Athlete can be a Leader” from Liberty Mutual Insurance’s Play Positive® initiative. 

At Liberty Mutual Insurance, we believe that integrity matters. That’s why we created Play Positve®, powered by Positive Coaching Alliance, an initiative that promotes good sportsmanship to help ensure our kids have the fun and positive youth sports experience they deserve. We are committed to providing tools and resources for parents and coaches so we can come together to provide valuable life lessons that support winning on and off the ice.

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